Five minutes, every other Thursday.

The Content Cup is a newsletter about building a personal brand on LinkedIn that actually does something for your business.

One idea per issue, written for people who don’t have time to study a platform.

Free. Every other Thursday. Subscribe Now.

What you get

  • A single, usable idea per issue, not a roundup of links you’ll never open.
  • Written from client work, not from theory. What worked this month, what didn’t, and why.
  • Under five minutes to read. Every other Thursday, nothing in between.
  • No pitch. If you ever want to work together, you know where to find me.

Why this newsletter

Most marketing newsletters explain the platform. This one explains the decision in what to publish online, who it’s for, and whether it’s worth your time at all.

I write it the same way I work with clients, which means the advice has already been tested on someone’s real account before it reaches your inbox. When something stops working, I say so.

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